HUBUNGAN INTENSITAS MENONTON KONTEN MEMASAK DI TIKTOK TERHADAP MOTIVASI BELAJAR MEMASAK REMAJA PUTRI DI DESA TULUNGREJO

THE RELATIONSHIP BETWEEN THE INTENSITY OF WATCHING COOKING CONTENT ON TIKTOK TO THE MOTIVATION OF STUDENT COOKING IN TULUNGREJO VILLAGE

Tujuan penelitian ini adalah untuk mengetahui 1) Intensitas menonton konten memasak di TikTok 2) Motivasi belajar memasak remaja putri di Desa Tulungrejo 3) Hubungan antara intensitas menonton konten memasak di TikTok terhadap motivasi belajar memasak remaja putri di Desa Tulungrejo.

Penelitian ini menggunakan metode kuantitatif korelasional untuk mengetahui hubungan antara intensitas menonton konten memasak di TikTok terhadap motivasi belajar memasak remaja putri di Desa Tulungrejo. Teknik pengumpulan data menggunakan angket. Data dikumpulkan dari 110 responden remaja putri di Desa Tulungrejo sebagai sampel. Data yang terkumpul sebelum dianalisis dilakukan uji prasyarat dengan uji normalitas dan uji linearitas, sedangkan untuk menguji hipotesis menggunakan rumus korelasi product moment.

Hasil analisis menunjukkan bahwa: 1) Iintensitas menonton konten memasak di TikTok oleh remaja putri di Desa Tulungrejo berada pada kategori sedang, sebanyak 74 remaja dari 110 remaja dengan persentase 67% 2) Motivasi belajar memasak remaja putri Desa Tulungrejo berada pada kategori tinggi, sebanyak 84 remaja dari 110 remaja dengan persentase 76% 3) Ada hubungan positif dan signifikan antara intensitas menonton konten memasak di TikTok terhadap motivasi belajar memasak remaja putri di Desa Tulungrejo.

Kata Kunci: Hubungan, Intensitas Menonton Konten Memasak di TikTok, Motivasi Belajar Memasak.

The purpose of this study was to find out 1) The intensity of watching cooking content on TikTok 2) The motivation to learn cooking for young women in Tulungrejo Village 3) The relationship between the intensity of watching cooking content on TikTok on the motivation to learn cooking for young women in Tulungrejo Village.

This study uses a correlational quantitative method to determine the relationship between the intensity of watching cooking content on TikTok and the motivation to learn cooking for young women in Tulungrejo Village. Data collection techniques using a questionnaire. The data was collected from 110 young female respondents in Tulungrejo Village as a sample. The data collected before being analyzed was carried out with a prerequisite test with a normality test and a linearity test, while to test the hypothesis using the correlation product moment.

The results of the analysis show that: 1) The intensity of watching cooking content on TikTok by young women in Tulungrejo Village is in the medium category, as many as 74 out of 110 teenagers with a percentage of 67% 2) The motivation to learn cooking for young women in Tulungrejo Village is in the high category, as many as 84 teenagers out of 110 teenagers with a percentage of 76%. 3) There is a positive and significant relationship between the intensity of watching cooking content on TikTok and the motivation to learn cooking for young women in Tulungrejo Village.

Keywords: Relationship, Intensity of Watching Cooking Content on TikTok, Motivation to Learn Cooking