PENGARUH FINANCIAL LITERACY, FINANCIAL ATTITUDE, INCOME, PEER GROUP, DAN LOCUS OF CONTROL TERHADAP FINANCIAL MANAGEMENT BEHAVIOUR PADA PEMBELIAN ROBUX GAME ROBLOX

THE EFFECT OF FINANCIAL LITERACY, FINANCIAL ATTITUDE, INCOME, PEERS, AND LOCUS OF CONTROL ON FINANCIAL MANAGEMENT BEHAVIOUR IN ROBLOX GAME PURCHASE 

Penelitian ini bertujuan untuk menganalisis pengaruh dari financial literacy, financial attitudes, income, peers, dan locus of control terhadap financial management behaviour pada pemain game roblox yang melakukan pembelian robux. Data yang digunakan dalam penelitian ini adalah data kuantitatif yang bersumber dari data kuisioner. Teknik pengambilan sampel menggunakan purposive sampling dan snowball sampling dengan metode Structural Equation Model (SEM) menggunakan bantuan AMOS. Hasil penelitian menunjukan bahwa literasi keuangan, sikap keuangan, income, teman sebaya, dan locus of control memiliki pengaruh positif signifikan terhadap financial management behaviour pada opembelian robux game roblox. Berdasarkan hasil penelitian tingkat literasi keuangan, sikap keuangan. Income, teman sebaya, dan locus of control yang cukup baik, berkontribusi dalam membentuk perilaku pengelolaan keuangan yang baik pada pemain game roblox di masa depan. 

This study aims to analyze the influence of financial literacy, financial attitudes, income, peers, and locus of control on financial management behavior in Roblox game players who purchase Robux. The data used in this study are quantitative data sourced from questionnaire data. The sampling technique used purposive sampling and snowball sampling with the Structural Equation Model (SEM) method using AMOS assistance. The results of the study indicate that financial literacy, financial attitudes, income, peers, and locus of control have a significant positive influence on financial management behavior in Roblox game Robux purchases. Based on the results of the study, a fairly good level of financial literacy, financial attitudes, income, peers, and locus of control contribute to forming good financial management behavior in Roblox game players in the future.