Pengaruh Green Strategy, Green Innovation, Green Investment Dan Carbon Emission Disclosure Terhadap Nilai Perusahaan

The Effect Green Strategy, Green Innovation, Green Investment and Carbon Emission Disclosure on Firm Value

Penelitian ini bertujuan untuk menganalisis pengaruh Green Strategy, Green Innovation, Green Investment dan Carbon Emission Disclosure terhadap nilai perusahaan. Populasi yang diteliti mencakup perusahaan pada sektor transportasi dan teknologi yang terdaftar di Bursa Efek Indonesia (BEI) 2021-2023 dengan jumlah sampel sebanyak 75 sampel. Metode penelitian yang digunakan adalah penelitian kuantitatif dengan data analisis regresi linear berganda. Hasil penelitian mengindikasikan bahwa Green Strategy, Green Innovation, Green Investment memiliki pengaruh positif terhadap nilai perusahaan dan Carbon Emission Disclosure tidak menunjukkan pengaruh terhadap nilai perusahaan.

Kata kunci: Green Strategy; Green Innovation; Green Investment; Carbon Emission Disclosure; Nilai Perusahaan.

This study aims to analyze the effect of Green Strategy, Green Innovation, Green Investment and Carbon Emission Disclosure on firm value. The population studied included companies in the transportation and technology sectors listed on the Indonesia Stock Exchange (IDX) 2021-2023 with a total sample size of 75 samples. The method of research used is quantitative research with multiple linear regression analysis data. The results indicate that Green Strategy, Green Innovation, Green Investment have a positive influence on firm value and Carbon Emission Disclosure shows no influence on firm value.

Keywords: Green Strategy; Green Innovation; Green Investment; Carbon Emission Disclosure; Firm Value.