HUBUNGAN PENGETAHUAN DAN SIKAP TERHADAP PERILAKU KONSUMSI JAJANAN MAHASISWA TATA BOGA UNESA DIMASA PANDEMI COVID-19

THE RELATIONSHIP BETWEEN KNOWLEDGE AND ATTITUDES TOWARDS THE BEHAVIOR OF CONSUMING STREET FOOD BY UNESA CULINARY STUDENTS DURING THE COVID-19 PANDEMIC

Pada situasi pandemi Covid-19, mempengaruhi kebiasaan masyarakat dalam memperoleh dan mengkonsumsi makanannya. Kebiasaan mengkonsumsi makanan tergantung dari beberapa faktor yang mendasari yaitu pengetahuan dan sikap. Penelitian ini bertujuan untuk mengetahui: 1) hubungan  pengetahuan terhadap perilaku konsumsi makanan jajanan Mahasiswa Tata Boga Unesa; dan 2) hubungan sikap terhadap perilaku konsumsi makanan jajanan Mahasiswa Tata Boga Unesa. Penelitian ini menggunakan pendekatan kuantitatif dengan metode deskriptif. Sampel penelitian adalah 155 mahasiswa prodi S1, D3 dan D4 Tata Boga di Jurusan PKK FT Unesa. Pengambilan data menggunakan kuisioner,  untuk mengukur pengetahuan, sikap dan perilaku responden. Metode analisis data menggunakan korelasi sederhana (Bivariate Correlation) dengan metode Pearson Correlation. Hasil penelitian menunjukkan bahwa: 1) tidak ada hubungan antara pengetahuan terhadap perilaku konsumsi makanan jajanan pada mahasiswa Tata Boga Unesa, meskipun pengetahuan yang dimiliki Mahasiswa Tata Boga Unesa sudah baik, namun belum sepenuhnya diimplementasikan dalam perilaku konsumsi makanan jajanan; dan 2) terdapat hubungan antara sikap dan perilaku konsumsi makanan jajanan pada mahasiswa Tata Boga Unesa, dengan koefisien korelasi 0,497 yang artinya tingkat hubungan sikap dan perilaku sedang.

Kata Kunci: pengetahuan, sikap, perilaku, makanan jajanan, pandemi Covid-19.

In the Covid-19 pandemic situation, it affects people's habits in obtaining and consuming food. The habit of consuming food depends on several underlying factors, namely knowledge, and attitudes. This study aims to determine: 1) the relationship between knowledge and consumption behavior of Unesa Culinary Students; 2) the relationship between attitudes towards consumption behavior of Unesa Culinary Students. This research uses a quantitative approach with descriptive methods. The research sample was 155 students of S1, D3 and D4 Culinary Study Programs in Home Economic Department, Faculty of Engineering, State University of Surabaya. Collecting data used a questionnaire, to measure the knowledge, attitudes and behavior of respondents. Methods of data analysis used simple correlation (Bivariate Correlation) with Pearson Correlation method. The results showed that: 1) There was no relationship between knowledge of the behavior of consuming street food among students of Food Management Unesa, even though the knowledge possessed by Unesa's Catering Students is already good, it has not been fully implemented in the behavior of consuming street food; 2) There is a relationship between the attitudes and behavior of consuming street food in Unesa Catering students, with a correlation coefficient of 0.497 which means that the level of relationship between attitude and behavior is moderate.

Keywords: knowledge, attitude, behavior, snack, Covid-19 pandemic