Efektivitas Pelaksanaan Program Sembako di Kelurahan Tambran Kecamatan Magetan Kabupaten Magetan

Effectiveness of the Implementation of The Food Program in Tambran Village Magetan District Magetan Regency

Peran pemerintah dalam kebijakan dan peraturan sangat dibutuhkan untuk mengatasi kemiskinan di Indonesia. Salah satu upaya yang dilakukan adalah melalui pengembangan Program Bantuan Pangan Non Tunai (BPNT) yang kini bertransformasi menjadi Program Sembako. Program ini bertujuan membantu pemenuhan kebutuhan pangan dan gizi Keluarga Penerima Manfaat (KPM), sekaligus mendorong pertumbuhan ekonomi lokal. Kelurahan Tambran, Kecamatan Magetan, Kabupaten Magetan, adalah salah satu lokasi penerima bantuan program ini. Namun, isu terkait ketidaktepatan sasaran serta kurangnya sosialisasi dan edukasi kepada KPM memicu berbagai reaksi yang berpotensi menimbulkan konflik di masyarakat. Berdasarkan permasalahan tersebut, penelitian ini bertujuan mendeskripsikan efektivitas pelaksanaan Program Sembako di Kelurahan Tambran. Metode penelitian yang digunakan adalah kualitatif, dengan fokus pengukuran efektivitas meliputi ketepatan sasaran program, sosialisasi program, tujuan program, dan pemantauan program. Teknik pengumpulan data dilakukan melalui wawancara, observasi, dan studi dokumen. Sumber data diperoleh dari Lurah, Kepala Seksi Kesejahteraan Sosial Kelurahan, Pendamping Sosial Kecamatan Magetan, dan Kelompok Penerima Manfaat. Hasil penelitian menunjukkan bahwa efektivitas pelaksanaan Program Sembako di Kelurahan Tambran bervariasi. Ketepatan Sasaran dan Sosialisasi program dinilai belum efektif karena masih ada kelompok sasaran yang belum menerima bantuan, dan informasi belum tersampaikan secara utuh kepada KPM. Namun, program ini efektif dalam hal tujuan dan pemantauan program, di mana bantuan berhasil disalurkan kepada KPM yang berhak, serta berkontribusi dalam memenuhi kebutuhan pangan dan gizi keluarga mereka.

Kata kunci : Kemiskinan, Efektivitas, Program Sembako

The role of the government in policies and regulations is very much needed to overcome poverty in Indonesia. One of the efforts made is through the development of the Non-Cash Food Assistance Program (BPNT) which has now transformed into the Basic Food Program. This program aims to help meet the food and nutritional needs of Beneficiary Families (KPM), while encouraging local economic growth. Tambran Village, Magetan District, Magetan Regency, is one of the recipient locations of this program. However, issues related to inaccurate targeting and lack of socialization and education to KPM have triggered various reactions that have the potential to cause conflict in the community. Based on these problems, this study aims to describe the effectiveness of the implementation of the Basic Food Program in Tambran Village. The research method used is qualitative, with a focus on measuring effectiveness including the accuracy of program targets, program socialization, program objectives, and program monitoring. Data collection techniques are carried out through interviews, observations, and document studies. Data sources were obtained from the Village Head, Head of the Village Social Welfare Section, Magetan District Social Assistants, and Beneficiary Groups. The results of the study showed that the effectiveness of the implementation of the Basic Food Program in Tambran Village varied. The program's Targeting and Socialization accuracy is considered ineffective because there are still target groups that have not received assistance, and information has not been fully conveyed to KPM. However, this program is effective in terms of program objectives and monitoring, where assistance has been successfully distributed to eligible KPM, and has contributed to meeting the food and nutritional needs of their families.

Keywords : Poverty, Effectiveness, Staple Food Program