Pengaruh Self-Attribution Bias, Overconfidence Bias, dan Herding Bias terhadap Pengambilan Keputusan Investasi (Studi Empiris Pada Mahasiswa Fakultas Ekonomika dan Bisnis di Jawa Timur)

The Effect of Self-Attribution Bias, Overconfidence Bias, and Herding Bias on Investment Desicion Making (Empirical Study on Students of the Faculty of Economics and Business in East Java)

Terdapat banyak faktor yang mempengaruhi pengambilan keputusan investasi, termasuk faktor psikologis yang bersifat bias yang dapat membuat investor menjadi irrasional. Oleh karena itu, tujuan penelitian ini adalah untuk mengetahui beberapa pengaruh bias, yaitu self-attribution bias, overconfidence bias, dan herding terhadap pengambilan keputusan investasi. Sampel dalam penelitian ini adalah mahasiswa Fakultas Ekonomika dan Bisnis di Jawa Timur karena mahasiswa mewakili investor muda yang potensial untuk berkontribusi dalam berinvestasi di pasar modal. 200 kuesioner disebarkan secara online dan diuji regresi berganda. Hasil penelitian ini adalah self-attribution bias, overconfidence bias, dan herding berpengaruh positif terhadap pengambilan keputusan investasi.

Kata Kunci: Self-Attribution Bias, Overconfidence Bias, Herding Bias, dan Pengambilan Keputusan Investasi 

There are many factors that influence investment decision making, including biased psychological factors that can make investors irrational. Therefore, the purpose of this study is to find out the effects of bias, namely self-attribution bias, overconfidence bias, and herding bias on investment decision making. The sample in this study were students of the Faculty of Economics and Business in East Java because students represented potential young investors to contribute in investing in the capital market. 200 questionnaires were distributed online and tested for multiple regression. The results of this study are self-attribution bias overconfidence bias, and herding bias have positive effects on investment decision making.

Keywords: Self-Attribution Bias, Overconfidence Bias, Herding Bias, and Investment Decision Making