Pengembangan Bahan Ajar Interaktif Berbasis FPC Pada Materi Media Komunikasi Kehumasan Kelas XI OTKP 2 Di SMKN 10 Surabaya

Development of Interactive Teaching Materials Based on FPC in Public Relations Communication Media Materials for Class XI OTKP 2 at SMKN 10 Surabaya

Penelitian ini bertujuan untuk menganalisis proses pengembangan, kelayakan, dan respon siswa terhadap bahan ajar interaktif berbasis Flip PDF Coorporate pada materi Media Komunikasi Kehumasan kelas XI OTKP 2 di SMKN 10 Surabaya. Model pengembangan yang digunakan adalah model pengembangan ADDIE yang terdiri atas Analisys, Design, Development, Implementation, dan Evaluation. Namun dalam penelitian ini peneliti hanya melakukan penelitian di tahap development atau pengembangan dikarenakan keterbatasan penelitian. Uji validasi dilakukan oleh ahli materi, bahasa, dan grafis. Uji coba bahan ajar interaktif sebanyak 35 siswa. Hasil peneltian menunjukkan bahwa: 1) proses pengembangan bahan ajar interaktif berbasis Flip PDF Coorporate pada materi Media Komunikasi Kehumasan dengan menggunakan penelitian pengembangan dan model penelitian ADDIE (Analysis, Design, Develop, Implementation, dan Evaluate). Namun peneliti hanya menggunakan tahap penelitian sampai dengan tahap Develop karena keterbatasan penelitian; 2) kelayakan bahan ajar interaktif berbasis Flip PDF Coorporate pada materi Media Komunikasi kehumasan rata-rata hasil validasi ahli materi sebesar 84,8% dengan kategori Sangat Layak, validasi ahli bahasa sebesar  85,5% dengan kategori Sangat Layak, dan validasi ahli kegrafikan sebesar 84,87% dengan kategori Sangat Layak; 3) respon siswa terhadap bahan ajar interaktif berbasis Flip PDF Coorporatememperoleh rata rata hasil sebesar  97,76% dapat dikategorikan sangat menarik digunakan untuk pembelajaran.

Kata kunci: Bahan Ajar Interaktif, Flip PDF Coorporate, Media Komunikasi Kehumasan

This study aims to analyze the process of development, feasibility, and student responses to interactive teaching materials based on Flip PDF Corporation on Public Relations Communication Media material for class XI OTKP 2 at SMKN 10 Surabaya. The development model used is the ADDIE development model which consists of Analysis, Design, Development, Implementation, and Evaluation. However, in this study, researchers only conducted research at the development stage due to research limitations. Validation tests were carried out by material, language, and graphics experts. The test of interactive teaching materials was 35 students. The results of the study show that: 1) the process of developing interactive teaching materials based on Flip PDF Corporation on Public Relations Communication Media materials using development research and ADDIE research models (Analysis, Design, Develop, Implementation, and Evaluate). However, researchers only use the research stage up to the Develop stage due to research limitations; 2) the feasibility of interactive teaching materials based on Flip PDF Corporation in the Public Relations Communication Media material, the average results of material expert validation are 84.8% in the Very Eligible category, linguist validation is 85.5% in the Very Eligible category, and graphic expert validation is 84.87% in the Very Eligible category; 3) student responses to interactive teaching materials based on Flip PDF Corporation obtained an average result of 97.76% which can be categorized as very interesting to use for learning.

Keywords: Flip PDF Corporate, Interactive Teaching Materials, Public Relations Communication Media