PENGEMBANGAN MEDIA MOTION GRAPHIC MATERI TIPOGRAFI UNTUK MENINGKATKAN HASIL BELAJAR KELAS X DESAIN KOMUNIKASI VISUAL DI SMKN 3 SURABAYA

DEVELOPMENT OF MOTION GRAPHIC MEDIA FOR TYPOGRAPHY MATERIAL TO IMPROVE LEARNING OUTCOMES FOR GRADE X VISUAL COMMUNICATION DESIGN AT SMKN 3 SURABAYA

Tujuan dari penelitian ini adalah menghasilkan sebuah video pembelajaran berbentuk motion graphic pada materi Tipografi dan mengetahui kelayakan serta keefektifan dari media tersebut terhadap hasil belajar siswa. Model pengembangan yang digunakan pada penelitian ini ialah model ADDIE dengan subjek penelitian siswa kelas X Desain Komunikasi Visual SMKN 3 Surabaya. Data-data pada penelitian ini didapat melalui instrument angket untuk mengukur kelayakan media dan tes untuk mengukur keefektifan. Hasil analisis data penelitian pengembangan media Motion Graphic pada materi Tipografi, uji kelayakan pada ahli materi mendapat presentase sebesar 83,3% kategori “Sangat Layak”, ahli media mendapat presentase 88% kategori “Sangat Layak”. Selain itu pada uji kelompok kecil dan kelompok besar, masing-masing mendapat presentase 83% dan 85% yang seluruhnya termasuk dalam kategori “Sangat Layak”. Sehingga dapat disimpulkan bahwa media motion graphic materi tipografi layak digunakan dalam pembelajaran. Kemudian Berdasarkan perhitungan uji hipotesis menggunakan Uji Paired Sample T-Test. Diperoleh nilai rata-rata pretest sebesar 39,58 (Std. Deviasi= 9,246) dan posttest sebesar 86,88 (Std. Deviasi= 6,015). Yang dapat disimpulkan terjadi peningkatan nilai kognitif atau pengetahuan peserta didik setelah menggunakan media pembelajaran motion graphic. Lalu Hasil uji paired sample t-test menunjukkan nilai t sebesar -35,201 (df=70) dan nilai signifikansinya 0,000 yang dapat disimpulkan terdapat perbedaan yang signifikan antara nilai pretest dan posttest peserta didik setelah mengikuti pembelajaran menggunakan media motion graphic sehingga dapat disimpulkan bahwa media  motion graphic  efektif digunakan dalam pembelajaran.

Kata Kunci: Pengembangan, Motion Graphic, ADDIE, Tipografi

The aim of this research is to produce a learning video in the form of motion graphics on typography material and determine the feasibility and effectiveness of this media on student learning outcomes. The development model used in this research is the ADDIE model with the research subject being students of class X Visual Communication Design at SMKN 3 Surabaya. The data in this research was obtained through a questionnaire instrument to measure media suitability and tests to measure effectiveness. The results of research data analysis on the development of Motion Graphic media on Typography material, the feasibility test on material experts received a percentage of 83.3% in the "Very Eligible" category, media experts received a percentage of 88% in the "Very Eligible" category. Apart from that, in the small group and large group tests, respectively, the percentages were 83% and 85%, all of which were included in the "Very Eligible" category. So it can be concluded that motion graphic media typography material is suitable for use in learning. Then based on the calculation of the hypothesis test using the Paired Sample t-Test. The average pretest score was 39.58 (Std. Deviation= 9.246) and posttest was 86.88 (Std. Deviation= 6.015). What can be concluded is that there is an increase in students cognitive values ​​or knowledge after using motion graphic learning media. Then the results of the paired sample t-test show a t value of -35.201 (df=70) and a significance value of 0.000 which can be concluded that there is a significant difference between the pretest and posttest scores of students after participating in learning using motion graphic media so it can be concluded that motion graphic media Graphics are effectively used in learning.

Keywords: Development, Motion Graphics, ADDIE, Typography