Code switching is phenomenon which occurs in bilingual community, such us, Indonesia. Code switching is the process of switching or mixing two languages or more within or between sentences. Most of researchers analyze code switching in oral text. So, this study used written text to be analyzed, specially in Computer Mediated Communication (CMC). CMC is the communication between human by computer. This study used Instagram of Dian Pelangi who is famous designer. This study focused on her caption which is categorized as asynchronous CMC. The aim of this study is to describe the use of code switching by Dian Pelangi in her Instagram. The description includes the types of code switching, the functions of code switching, and also the reactions of her followers towards code switching.
This study used qualitative method. Documentation and questionnaire were the technique to collect the data. The data in this study are the caption of Dian Pelangi which contain of switching language between English language with another language and six followers selected.The results of this study revealed that the type of code switching that mainly used is intra-sentential switching. Meanwhile, the function that mostly used by Dian Pelangi is principle of economy. Most of the participants assumed that the use of code switching by Dian Pelangi is positive. However, the half of participants prefer if she employed only one language while writing caption.