ANALISIS KINERJA KEUANGAN KLUB SEPAK BOLA INDONESIA BALI UNITED PERIODE 2019-2023 BERDASARKAN RASIO PROFITABILITAS, RASIO LIKUIDITAS, RASIO AKTIVITAS, DAN RASIO SOLVABILITAS

FINANCIAL PERFORMANCE ANALYSIS OF THE INDONESIAN FOOTBALL CLUB BALI UNITED FOR THE 2019-2023 PERIOD BASED ON PROFITABILITY RATIO, LIQUIDITY RATIO, ACTIVITY RATIO, AND SOLVABILITY RATIO

Sepak bola telah berkembang menjadi industri global yang menuntut tata kelola keuangan profesional. Bali United FC menjadi klub pertama di Indonesia yang melantai di bursa melalui Initial Public Offering (IPO) pada 2019. Penelitian ini menganalisis tren dan perbedaan kinerja keuangan Bali United periode 2019–2023 berdasarkan rasio profitabilitas, likuiditas, aktivitas, dan solvabilitas. Metode yang digunakan adalah analisis tren, uji Kruskal-Wallis, dan One Way Repeated Measures ANOVA. Hasil penelitian menunjukkan kinerja keuangan Bali United berfluktuasi akibat ekspansi bisnis dan faktor eksternal, dengan perbaikan pada 2021–2022 dan penurunan kembali di 2023. Ditemukan perbedaan signifikan antar beberapa indikator rasio keuangan, namun tidak terdapat perbedaan signifikan antar tahun secara keseluruhan. Temuan ini menjadi bahan evaluasi bagi klub dalam mengelola keuangan pasca go public.

Kata Kunci: Kinerja Keuangan, Rasio Keuangan, Bali United, IPO, Sepak Bola, Analisis Tren, Kruskal-Wallis, One Way Repeated Measures ANOVA.

Football has developed into a global industry that demands professional financial management. Bali United FC became the first football club in Indonesia to be listed on the stock exchange through an Initial Public Offering (IPO) in 2019. This study analyzes the trends and differences in the financial performance of Bali United during the 2019–2023 period based on profitability, liquidity, activity, and solvency ratios. The methods used are trend analysis, the Kruskal-Wallis test, and One Way Repeated Measures ANOVA. The results show that Bali United's financial performance fluctuated due to business expansion and external factors, with improvements in 2021–2022 followed by a decline in 2023. Significant differences were found among several financial ratio indicators, but no significant differences were observed across the years as a whole. These findings serve as an evaluation material for the club in managing its finances after going public.

Keywords: Financial Performance, Financial Ratios, Bali United, IPO, Football, Trend Analysis, Kruskal-Wallis, One Way Repeated Measures ANOVA.