Manajemen Humas Untuk Meningkatkan Mutu Perguruan Tinggi
Public Relations Management To Improve Quality College
Public Relation Management is one of the media to improve the quality of the Higher education. This scientific article aims to know how is Public Relations Management improves the quality of College. From the review of journals and severalreferences it was found that Public Relations Management to be aware of the following matters : (1) the role of Public Relations Management must be maximize 4 strategic roles that is expert presciber, problem solving facilitator, communication facilitator, & communication technician (2) Public Relations implementation and communication must be actual, factual, and up to date using media communication that support Public Relations perfomance (3) Public Relations evaluation aims to analyze of lack and what needs to be improved by Public Relations.