ANALISIS PENGGUNAAN APLIKASI TYPING MASTER PADA MAHASISWA PRODI PENDIDIKAN ADMNISTRASI PERKANTORAN UNIVERSITAS NEGERI SURABAYA DENGAN MENGGUNAKAN TAM

ANALYSIS OF THE USE TYPING MASTER APPLICATIONS IN STUDENTS OF THE STATE UNIVERSITY OF SURABAYA OFFICE ADMINISTRATION EDUCATION PROGRAM USING THE TECHNOLOGY ACCEPTANCE MODEL 

Penelitian ini difokuskan pada pengguna typing master pada mahasiswa prodi pendidikan administrasi perkantoran universitas negeri Surabaya untuk menganalisis bagaimana pengaruh subjective norms, perceived ease to use dan perceived usefulness terhadap behavioral intention of use. Penelitian ini menggunakan metode penelitian kuantitatif, dengan teknik pengumpulan data primer yaitu menggunakan kuesioner yang dibagikan ke para responden. Metode analisis data menggunakan Partial Least Square (PLS) yang dikelola memakai software SmartPLs 3.0. Hasil penelitian menunjukkan bahwa subjective norms mempunyai pengaruh positif dan signifikan terhadap behavioral intention of use, perceived ease to use berpengaruh positif dan tidak signifikan terhadap behavioral intention of use, perceived usefulness berpengaruh positif dan signifikan terhadap behavioral intention of use dan perceived ease to use berpengaruh positif dan signifikan terhadap behavioral intention of use melalui perceived usefulness.

This research is focused on users typing master in students of Surabaya state university office administration education program to analyze how the influence of subjective norms, perceived ease of use and perceived usefulness on intentions to use behavior. This study uses quantitative research methods, with primary data analysis techniques using a questionnaire that is taken to the respondents. Data analysis method using Partial Least Square (PLS) which is managed using SmartPLs 3.0 software. The results showed that subjective norms had a positive and significant effect on usage behavior intention, perceived ease of use had a positive and insignificant effect on usage behavior intentions, perceived usefulness had a positive and significant effect on usage behavior intentions and perceived ease of use had a positive and significant effect on usage behavior intentions. through perceived usefulness