PELAKSANAAN KEGIATAN MARKET DAY DALAM UPAYA MENUMBUHKAN JIWA KEWIRAUSAHAAN PESERTA DIDIK PAKET A DI PKBM INSAN CERDAS INDONESIA

IMPLEMENTATION OF MARKET DAY ACTIVITIES IN AN EFFORT TO GROW THE ENTREPRENEURIAL SOUL OF PACKAGE A STUDENTS AT PKBM INSAN CERDAS INDONESIA

Penelitian ini bertujuan untuk menganalisis pelaksanaan kegiatan market day dan mendeskripsikan upaya menumbuhkan jiwa kewirausahaan peserta didik paket A. Subjek penelitian ini adalah Kepala PKBM, Tutor, dan Peserta didik Paket A

Jenis penelitian ini adalah penelitian deskriptif dengan pendekatan kualitatif.Teknik pengumpulan data yang digunakan ialah wawancara mendalam, observasi partisipatif, dan dokumentasi. Analisis data yang digunakan menggunakan teori miles and huberman yakni pengumpulan data, pengurangan data, penyajian data, dan verifikasi atau penarikan kesimpulan. Keabsahan data dilakukan dengan triangulasi sumber, triangulasi teknik, dan member check untuk mengecek kredibilitas dalam penelitian ini.

Hasil penelitian menunjukkan bahwa pelaksanaan kegiatan dan upaya PKBM dalam menumbuhkan jiwa kewirausahaan melalui kegiatan market day berhasil. PKBM memberikan fasilitas penuh selama pelaksanaan kegiatan. Peserta didik termotivasi mendirikan wirausaha dan mengembangkan wirausaha setelah mendapat ilmu dari mengikuti kegiatan market day.

This research aims to analyze the implementation of market day activities and describe efforts to foster the entrepreneurial spirit of package A students. The subjects of this research are the Head of PKBM, Tutors, and Package A students

This type of research is descriptive research with a qualitative approach. The data collection techniques used are in- depth interviews, participant observation and documentation. The data analysis used uses the Miles and Huberman theory, namely data collection, data reduction, data presentation, and verification or drawing conclusions. The validity of the data was carried out by source triangulation, technical triangulation, and member checking to check credibility in this research.

The research results show that the implementation of PKBM activities and efforts to foster an entrepreneurial spirit through market day activities was successful. PKBM provides full facilities during the implementation of activities. Students are motivated to establish entrepreneurship and develop entrepreneurship after gaining knowledge from participating in market day activities.