PERANCANGAN APLIKASI E-COMMERCE UNTUK MENINGKATKAN DAN MEMPERLUAS PEMASARAN (Studi Kasus di Ayam Geprek Wareg Pol)

Restoran merupakan Usaha Mikro KeciI Menengah yang dijaIankan secara komersiI. Saat ini banyak restoran yang menerapkan transaksi juaI beIinya secara onIine. E-Commerce adaIah transaksi juaI beli berupa jasa ataupun barang yang diIakukan melalui media digital. Restoran Ayam Geprek Wareg Pol yang bertempatan di Kota Surabaya beIum menerapkan sistem E-Commerce. DaIam penelitian ini diIakukan pembuatan Website E-Commerce untuk Restoran Ayam Geprek Wareg Pol. Tipe dari penelitian yang penulis gunakan yaitu peneIitian terapan, yaitu saIah satu jenis penelitian yang bertujuan untuk memberikan jalan keluar masalah – masalah yang terjadi secara praktis. Pengembangan aplikasi menggunakan model Waterfall Ian Sommerville dengan tahapan requirement analysis and definition, system and software design, implementation and unit testing, integration and system testing, dan operation and maintenance. system and software design menggunakan Use Case Diagram untuk mengetahui kebutuhan fungsional dari pengguna maupun admin. Implementasi Website berbasis web menggunakan CMS TokoAdmin. Implementation and unit testing menggunakan Black Box Testing terhadap 12 fungsionalitas dengan persentase keberhasiIan fungsinya adaIah sebesar 91,6%. System Testing menggunakan beberapa Pengujian yaitu dengan User Acceptance Testing, Kuesioner dan Pendapat Ahli. hasiI kuesioner yang peneIiti diberikan terhadap 11 responden dengan perolehan hasil total skor sebesar 348 dari total maksimaI 385. Maka dengan hasiI ini persentase kelayakan aplikasi sebesar 90,4%. yang artinya aplikasi website E-Commerce Restoran Ayam Geprek Wareg Pol Iayak dan bisa bermanfaat bagi penjual maupun peIanggan

Restaurant is one of the commercially organized Micro, Small and Medium Enterprises. Currently, there are many restaurant whose buying and selling transaction are carried out online. E-Commerce is a buying and selling transaction in the form of goods or services carried out through online media. The Wareg Pol Chicken Geprek Restaurant located in the Surabaya City currently has not implemented an E-Commercesystem. I In this study, the design of an E-Commerce Website that will be applied to the Geprek Chicken Restaurant Wareg Pol. The type of research that the author uses is applied research, which is one type of research that aims to provide practical solutions to problems that occur. Application development uses Ian Sommerville's Waterfall model with stages of requirements analysis and definition, system and software design, implementation and unit testing, integration and system testing, and operation and maintenance. system and software design using Use Case Diagrams to determine the functional requirements of users and admins. Implementation of a web-based website using the TokoAdmin CMS. Implementation and unit testing using Black Box Testing on 12 functionalities with the percentage of success of the application being able to run according to its function is 91.6%. System Testing uses several tests, namely User Acceptance Testing, Questionnaires and Expert Opinions. the results of the questionnaire that the researcher has given to 11 respondents, the total score is 348 from a maximum total of  385. So with this result, the percentage of application eligibility is 90.4%. which means that the Wareg Pol Chicken Geprek Restaurant E-Commerce website application is feasible and can be useful for sellers and customers.