PENGEMBANGAN BOOKLET SEBAGAI MEDIA PEMBELAJARAN PADA MATA PELAJARAN PENGELOLAAN BISNIS RITEL MATERI PERLINDUNGAN KONSUMEN KELAS XI BDP DI SMKN MOJOAGUNG

BOOKLET DEVELOPMENT AS LEARNING MEDIA IN SUBJECTS RETAIL BUSINESS MANAGEMENT OF CONSUMER PROTECTION MATERIALS IN CLASS XI BDP AT MOJOAGUNG STATE VOCATIONAL HIGH SCHOOL

Penelitian pengembangan ini menghasilkan produk akhir berupa booklet sebagai media pembelajaran materi perlindungan konsumen untuk siswa kelas XI BDP SMK Negeri Mojoagung. Penelitian ini menggunakan model pengembangan 4-D yakni define, design, develop, dan disseminate oleh Thiagarajan dan Semmel, namun penelitian ini hanya sampai tahap pengembangan (develop). Penelitian pengembangan media booklet ini bertujuan untuk (1) mengetahui proses pengembangan booklet, (2) mengetahui kelayakan booklet sebagai media pembelajaran materi perlindungan konsumen, (3) mengetahui respon siswa terhadap booklet sebagai media pembelajaran. Berdasarkan hasil validasi ahli materi, media booklet memperoleh persentase kelayakan sebesar 86%, validasi ahli bahasa memperoleh persentase kelayakan sebesar 80%, dan validasi ahli grafis memperoleh persentase kelayakan sebesar 79%. Kemudian dilakukan uji coba terbatas pada 8 siswa XI BDP SMK Negeri Mojagung dan dilakukan perbaikan, kemudian dilakukan uji coba lapangan sebanyak 20 siswa XI BDP SMK Negeri Mojagung dengan hasil persentase 87%. Dengan demikian dapat disimpulkan bahwa booklet perlindungan konsumen dinyatakan sangat layak digunakan sebagai media pembelajaran.

This development research resulted in a final product in the form of a booklet as a learning media for consumer protection materials for students of class XI BDP SMK Negeri Mojoagung. The development model refers to the 4-D development model (define, design, develop, and disseminate) by Thiagarajan and Semmel (1974). This is media development research aim to (1) develop booklet as learning media on the material concumer protection, (2) knowing the feseabiliy of booklets as learning media, (3) knowing students’ responses to booklet learning media. Based on the results of the material expert validation test the average percentage of eligibility was 86%, the validation of linguist obtained a percentage og eligibility of 80% and the validation of graphic experts obtained a percentage of 79%. Then trial was limited to 8 XI BDP students at Mojoagung Public Vocational School and an improvment was made, then a field trial test to 20 XI BDP students at Mojoagung Public Vocational School  with a percentage result 87%. Thus, it can be concluded that the consumer protection booklet as a learning media is declared very worth it.